Transformation numérique en France – Les 24 statistiques à connaître en 2024

Digital transformation is a major challenge for the development of businesses in France and around the world.

Adopting digital solutions can have many benefits, including: increasing business visibility, in reducing their costs thanks to automation or even in improving their piloting with detailed activity statistics.

However, the inequalities as for this digital transformation are consequential ! On one side of the spectrum, some companies are at the forefront of AI, while others still use very manual techniques for low value-added operations.

Here are the most telling statistics on digital transformation in France:

98%

companies with more than 20 employees are pursuing a digital transformation policy

92%

of the French population uses the internet

31%

(+7 points vs. 2022) of companies believe they need support to successfully carry out digital transformation.

71%

SMEs plan to carry out digital projects in the next two years

81%

SMEs plan to carry out digital projects in the next two years

42%

SMEs are already implementing actions in favor of digital sobriety

73%

of companies have created a professional page on social networks, and 72 % of respondents have a showcase site

10%

Small and medium-sized businesses sell on social networks

8.3%

annual growth of the e-commerce market in Europe

51%

e-retailers have at least 5% of their customers coming from the internet

27%

of VSEs and SMEs have at least one online sales solution

19%

SMEs have their own online e-commerce site

1 trillion €

the e-commerce market in Europe at the end of 2023

10 years

to accelerate the digitalisation of Europe - the programme Europe's Digital Decade

1400

online services are available via France Connect, the single authentication system used by 40 million French people

70%

French users consider their exchanges with chatbots to be unsatisfactory and they are also very dissatisfied with the understanding of their questions (72%) and the solution provided to their request (71%)

88%

French users consider chatbots “are not effective in handling complex requests”

5%

SMEs use artificial intelligence solutions

48%

of SMEs are afraid of losing or having their data hacked, up 4 points compared to 2022 and 12 points compared to 2020

30%

of companies do not perceive any impact at all of digital technology on their organization and working methods

54%

of companies consider the impact of digital technology on the evolution of their strategy and business model as zero

49%

of traders consider that digital transformation does not contribute to the company's turnover or do not know how to measure it

19%

SMEs believe that digital technology wastes more time than it saves

58%

SMEs do not sell online because they consider that it is not relevant to their business or in their sector of activity

Our support in digital transformation

We support French and European companies in their digital transformation by designing tailor-made Web and Mobile sites, platforms and applications.

Contact us

Our team will respond to you within 24 hours.

Sources